Choose Fragrance Wisely: The Psychology of Fragrance Preferences
Human senses, a psychological capacity that directly influences one’s perceptions. Out of the five major human senses, smell is unarguably the most powerful sense that triggers perception and choices. Fragrances are highly potent in affecting human psychological functioning, perception, cognitive processes and behavior. Since body odor plays a significant role in social interactions while playing a major role in interacting through biological messages, perfumes and fragrances have become an essential part of human lives. Many researches show that when a person first encounters a scent, the brain establishes a link to the person or place that emanated the smell. When spoken of in-accordance with the psychological factors we often prefer fragrances that are similar to our biological signature smell, and this pattern of choice of fragrances does not go quite well every time be it a men's perfume or a women’s perfume. Before hitting the perfume collections online , make sure tha...